Rivel Inc

The Rivel Prospect Benchmarks are the largest syndicated banking brand studies in the world. The survey program interviews hundreds of thousands of retail and commercial bank customers on how happy they are with their current bank, how likely they are to switch, what would make them switch, which banks they would consider switching to, and how best to reach them with a marketing message. The Rivel Customer Benchmarks survey asks bank customers to rate their banking institutions on many, many metrics, including responsiveness, value for fees, staff training, mobile app ease of use, ATM quality, runaround, call center quality, etc. These reports are delivered twice per year and show you how much market share is in play in your trade area and exactly how to capture it.